This site will look much better in a browser that supports web standards, but it is accessible to any browser or Internet device.

IT news articles from ihotdesk
E-mail article
Print article
Complete a contact form
Contact us
Have a representative from ihotdesk call you
Request a
call back


Return to article list

Domain name extensions can help businesses 'look local'

Software services
Get the hotNews RSS Feed
click here

News Archive

Year Category  
2008 Outsourcing 75
2008 Software services 8
2008 Project 3
2008 Security 35
2008 Product 23
2008 Communications 69
2008 SME IT 83
2007 Outsourcing 252
2007 Software services 165
2007 Project 158
2007 Security 120
2007 Product 146
2007 Communications 82
2007 SME IT 14
2006 Outsourcing 123
2006 Software services 133
2006 Project 46
2006 Security 120
2006 Product 126

Breaking news from ihotdesk communications, Voice, VoIP and Video conferencing solutions in London:
Domain name extensions can help businesses to appear more local to prospective customers.

Category Communications
05 February 2008
Domain name extensions can help businesses to appear more local to prospective customers.

According to Nominet, which runs one of the world's largest internet registries with over six million domain names, using extensions such as allows browsers to see clearly where the business is located.

Phil Kingsland, director of marketing and communications for Nominet, said: "We're responsible for the .uk country code and that includes,, etc.

"Research that we've done shows that the people use these to become more local, because people assume that the business is more local or relevant to them if it has a country code."

He added that this is "beneficial in terms of sales" as UK browsers are more likely to visit a site with a .uk than a .com domain extension.

VeriSign, Inc, the provider of digital infrastructure for the networked world, recently released a Domain Name Industry Brief for the first quarter of 2007.

The brief revealed that total domain name registrations had then reached 128 million, representing a 31 per cent increase over the same quarter in the previous year.

ADNFCR-8000229-ID-18454103-ADNFCR© Adfero Ltd
Related articles
'New iPhone will prove popular'
Mobile bundle deals on the increase
Smartphone sales continue to rise
'Buyers aware of mobile technology range'
Mobile email service launched

Read all news